The St. James Privacy Policy

This Privacy Policy ("Privacy Policy") describes the ways in which The St. James Sports & Wellness Complex LLC, its subsidiaries and affiliates (collectively, "The St. James", "we", "our", or "us") collect, use, and disclose personal information that we receive from you or about you.

This Privacy Policy applies to the information we obtain when you interact with us through our websites, including,,,, (collectively, "Online Services"), mobile Applications ("Apps"), through membership registration forms, sports registration forms, event registration forms, guest or member participation forms, waivers and health attestations (collectively, "Registrations"), retail purchases and point-of-sale kiosks in which you provide us information, access to any onsite service we provide (such as Wi-Fi), and other sources of data you provide to us or that we may obtain from third parties. All references to "you" or "your" mean you or an organization on whose behalf you use the Online Services or Apps (hereinafter, Online Services and Apps, collectively "Digital Channels"). When you access and submit information through our Digital Channels, your Personal Information (as defined below) will be collected, used and disclosed in accordance with this Privacy Policy.

  1. Information We Collect:

    "Personal information" is information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with you. Personal information does not include information that is publicly available, deidentified, or aggregated.

    We collect Personal Information:

    • Directly from you when you provide it to us;
    • When you access or use our Digital Channels, Registrations or otherwise;
    • Automatically as you navigate through our Digital Channels (as described below); and
    • From third parties or publicly available sources (e.g. from social media services, forums, commercially available services, referrals, etc.).

    We collect the following types of personal information:

    • CONTACT, IDENTIFYING & DEMOGRAPHIC INFORMATION: Information on how to contact you, such as your name, date of birth, gender, e-mail address, mobile or other phone number, mailing address and zip code, which you may provide to us when, for example, you inquire about our company, membership, or your account, when you subscribe to receive one of our mailing lists, when you download and use our Apps or receive personal training services.
    • PHYSICAL DATA: When you download/use our Digital Channels or register for personal training services, we may collect certain data used for benchmarking and comparison purposes to determine your performance improvements. This data may include your height, weight and body measurements ("Physical Data"). With respect to Physical Data, we do not share that information with any third-parties except as set forth herein, and, with respect to personal training services, Physical Data is maintained by In-Body, a third-party service provider that provides online measurements of body-fat percentages, muscle mass percentages and other related measurements.
    • ONLINE REGISTRATION & MEMBERSHIP INFORMATION: Information provided when you establish an account through our Digital Channels or Registrations, such as your email address, username, password, and other contact information provided, as well as information you provide in connection with your account, such as a profile picture, log-in information such as your user name, password and unique user IDs. If you are a member of The St. James, we may also collect your membership number and information, as well as information about how you use and interact with The St. James and our Digital Channels, such as when you use our Digital Channels to check-in to use any of the facilities at The St. James, log a workout, book a class or add it to your schedule, purchase training sessions, or schedule personal training or spa appointments.
    • PAYMENT INFORMATION: Information related to your purchase(s) of goods and services through our Digital Channels or in connection with Registrations, such as your credit/debit card information, billing address, the goods and services purchased, and other related transaction information. In connection with our Digital Channels, we do not collect or store any payment information. All payments made through Digital Channels are processed through a third-party payment platform and is subject to the third-party payment platform's privacy policy. Whether you provide payment information to us in our facility or through a Digital Channel, such information is collected, stored and shared in accordance with the Payment Card Industry Standards.
    • SOCIAL MEDIA AND THIRD PARTY APPS: If you access or log-in to our Digital Channels through a social media service or another website, service or log-in, interact with our Digital Channels through social media networks, or submit information through social media network ads (e.g., by clicking a Facebook "like" button or filling out a form with your contact information) ( "Third Party Site"), the information we collect may also include your user ID and/or user name associated with that Third Party Site, any information or content you have permitted the Third Party Site to share with us, such as your profile picture, email address or friends' lists or list of your contacts, calendar information, any information that you voluntarily submit, and any information you have made public in connection with that Third Party Site. Note that your use of Third Party Sites is subject to the third party's privacy policy.
    • YOUR ACTIVITY: If you access our Digital Channels, we may, if you elect to share the information with us, collect the data related to your physical activity, including sensor data such as your heart rate and GPS data, time the activity commenced and terminated, duration of the activity, distance traveled during the activity, location where the activity occurred, calories you expended during the activity, your stride length if running or walking and your pace.
    • USAGE INFORMATION: Our servers automatically record information when you visit or use our Digital Channels, such as information about your Internet connection, browser, or computer/device, IP address or device ID, the third-party website you visited immediately prior to accessing our Site, search terms you use in our Digital Channels, and information on how you use and interact with our Digital Channels, such as pages or features you access and duration of your visits.
    • COMMERCIAL INFORMATION We also collect records of the products and services you have purchased, obtained or considered purchasing or consuming, histories or tendencies and other transaction-related information.


    We use cookies and similar technologies (such as web beacons) to enhance your experience while using our Digital Channels, improve our products and services, and show you relevant advertisements while you browse the internet or use social media.

    A cookie is a small piece of data (text file) that a website – when visited by a user asks your browser to store on your device in order to remember information about you, such as your location preference or login information. Those cookies are set by us and called first party cookies. We also use third party cookies – which are cookies from a domain different than the domain of the website you are visiting – for our advertising and marketing efforts.

    We use cookies and similar technologies to assist with functions such as user authentication, remembering user preferences, understanding how users use our Digital Channels, and managing and tracking the effectiveness of our marketing efforts. We also may include tracking pixels, which are small graphic images, in our email messages and newsletters to determine whether the messages were opened and if the links were clicked. In some cases, as outlined below, third parties may also get the opportunity to set cookies.

    Functional Cookies

    Functional cookies are necessary to enable portions of our Digital Channels and their features to work as intended. For example, we use cookies to help recognize and remember you when you are logged into our Digital Channels so we can maintain your settings and preferences, such as your region or your logged-in state. If you do not allow these cookies, then some or all portions of our Digital Channels may not function as intended.

    Cookie subgroups
    Cookies used
    otuvid, ot-cookie-check, OT-Session-Update-Date, OT-SessionId, ak_bmsc
    3rd party
    1st party
    1st party
    3rd party
    __stripe_mid, __stripe_sid
    1st party
    Performance Cookies

    These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site and will not be able to monitor its performance.

    Cookie subgroups
    Cookies used
    _ga, _gid
    1st party
    1st party
    ajs_user_id, ajs_anonymous_id, ajs_group_id, debug, fornax_anonymousId, _ga_devsite
    1st party
    Targeting Cookies

    These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

    Cookie subgroups
    Cookies used
    1st party
    How to manage cookies

    To opt-out of our use of cookies, you can instruct your browser, by changing its options, to stop accepting cookies or to prompt you before accepting a cookie from websites you visit. Please consult the help section of your web browser or follow the links below to understand your options, but please note that if you choose to disable the cookies, some features of our Digital Channels may not operate as intended. Most browsers let you remove and/or stop accepting cookies from the websites you visit. To do this, follow the instructions in your browser's settings. Many browsers accept cookies by default until you change your settings. If you do not accept cookies, however, you may not be able to use all functionality of the Services and our Site may not work properly. For more information about cookies, including how to see what cookies have been set on your browser and how to manage and delete them, visit

  2. How We Use Personal Information:

    How we use your Personal Information depends in part on how you use our services and manage privacy controls available to you. In general, we use your Personal Information to:

    • Provide you with the services and products you request, and to respond to inquiries, requests and comments from you;
    • Operate, improve and personalize the products and services we offer, and to give each user a more consistent and personalized experience when interacting with us;
    • Communicate special offers, promotions and information about our company and service offerings to you via email, SMS text message (if you have opted in to receive text messages) or to your mailing address, if you have provided one;
    • Send you newsletters and information about products, services and promotions of our business partners and affiliates;
    • Provide members with administrative communications, announcements and information about membership, such as information regarding club hours or billing reminders;
    • Provide customer service, security, to detect fraud or illegal activities, or and for archival and backup purposes in connection with the provision of our Digital Channels;
    • Understand how users access and use our Digital Channels, how to improve the Digital Channels and user preferences, including language and location customization, personalized help and instructions, or other responses to users' usage of our Digital Channels;
    • Develop our new products and services and improve our existing products and services; and
    • Enforce our Terms of Use or other applicable policies.
  3. Categories of Third Parties With Whom We Share Personal Information:

    We share Personal Information as follows:

    • WITHIN OUR AFFILIATES, SUBSIDIARIES, AND BRANDS: We share Personal Information internally, within our brands, affiliates, and subsidiaries to promote a unified customer experience and for marketing purposes.
    • SERVICE PROVIDERS: We employ other companies and individuals to perform functions on our behalf. Examples include creating and maintaining our Digital Channels, sending postal mail, e-mail and SMS text messages, managing and updating customer lists, developing and delivering targeted advertising, providing analytics and site usage information; processing transactions and payments; administering our promotions, contests, sweepstakes, and surveys; providing other marketing and promotional assistance; and providing other services related to the operation of our business. In a few instances these third parties, contractors, consultants and other parties require Personal Information to perform their functions on our behalf.
    • REGISTRATION PARTNERS: While we do not sell any of your Personal Information, we have partnered with third parties (such as Zenoti, LeagueApps and similar businesses) to facilitate some registration functionalities. This third party may use your Personal Information in order to market additional services to you. In that instance, your Personal Information will be subject to the privacy policy and business practices of that third party. If you wish to obtain further information on this matter, please contact us and we will share information with you.
    • SOCIAL MEDIA AND THIRD PARTY APPS: We may collect data from paid advertising to build retargeting campaigns. If you click on an advertisement and visit our Online Services, we may collect cookie information from your interaction with our Online Services and share it with advertising publishers to improve our targeting efforts and the performance of our Online Services. We may share information with social networks when you interact with our Digital Channels (e.g., a clicking a Facebook "like" button) or connect your social media accounts to our Online Services. If you elect to connect third party applications to our Online Services, your information may also be shared with these third parties. Please see below for more information on this, as we do not control these third parties or their privacy practices.
    • LEGAL COMPLIANCE AND PROTECTION: We may disclose any Personal Information if we determine doing so is necessary to: comply with our obligations or in connection with any legal process, investigation, or governmental request; or to enforce or apply our Terms of Use and other agreements; or protect the rights, property, or safety of The St. James, its affiliates, our users, members or employees, or others. This includes exchanging information with other companies and organizations for fraud protection, as well as providing information to law enforcement, governmental authorities, our attorneys, professional advisors, and insurers.
    • CORPORATE TRANSACTIONS: In the event of a reorganization, merger or sale of The St. James or any of its affiliates, we may transfer any and all Personal Information we have collected to the relevant third party.
    • AGGREGATED INFORMATION: We may share aggregated statistical data with partners that includes your demographic or other information but does not identify you. We reserve the right to provide any and all such aggregated and de-identified data to third parties.
  4. What Choices Do You Have About Our Collection and Use of Your Information?

    • ACCESSING AND UPDATING YOUR PERSONAL INFORMATION: If you have established an account with us, you may review and update your information after logging in. If you do not have an account and want to update or correct your Personal Information, or wish for it to be deleted, please contact us by phone at 703.239.6870 or email to It may not always be possible to completely remove or modify information in our databases, although we will make reasonable efforts to do so upon your request. In addition, if you have previously opted-in to receive SMS text messages from us, you may opt-out by use of the "Stop" button in any SMS text message you receive from us.
      • SMS Messages: If you have elected to receive SMS text messages from us, but wish to stop receiving them, you can opt out by replying "STOP"to any SMS text message. Once you opt-out, you will not receive any additional text messages via your mobile phone. Please keep in mind that if you opt-out of receiving text messages and alerts we may not be able to contact you with important messages regarding your account. However, if there is an emergency or account question, we will make every attempt to contact you in other ways, such as by email or on a landline phone.
      • Emails: You may unsubscribe from our marketing communications by clicking the "unsubscribe" link found in every commercial email we send. If you have an account with us, you can also unsubscribe from promotional emails at any time by adjusting your communications preferences within your account. If you opt-out of receiving marketing email communications, we may still send you email messages related to your account or specific transactions with us. Unsubscribing yourself from our marketing communications will not affect our service to you.
      • Push Notifications: If you have installed our Apps and you wish to stop receiving push notifications, you can change the settings either in your mobile device or through the settings menu in our Apps.
    • HOW WE RESPOND TO "DO NOT TRACK" SIGNALS: Most web browsers and some mobile operating systems include a Do-Not-Track (DNT) feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. Our Digital Channels do not currently respond to DNT browser signals or mechanisms.
  5. Third-Party Sites and Apps:

    While our Digital Channels may contain links to other sites, products or services, please note that when you click on one of these links, you are clicking away from our Digital Channels and accessing a third party's website, third party application (“Third Party Apps”) or other digital property. In addition, certain features of our Digital Channels may enable you to connect our Digital Channels to, or otherwise share your information with, Third Party Apps. Please understand that these third parties may collect information about you which will be used under their privacy policies. We encourage you to read the privacy policies of these third parties, as their practices may differ from ours.

  6. Information Security:

    We have implemented appropriate and commercially reasonable physical, technical, and administrative safeguards to help prevent unauthorized access to, use of, and disclosure of, your personal information. However, there is no perfect security, and we cannot guarantee the security of your personal information. Please do your part to help keep your personal information secure by maintaining the secrecy of any credentials used to access your account and reporting suspected unauthorized activity to us immediately.

  7. Use of Digital Channels by Children:

    We do not knowingly collect Personal Information from children. If you are a parent or guardian of a child and believe he or she has disclosed Personal Information to us, please contact us.

  8. More Information About Our Apps:

    Our mobile Apps collect and use Personal Information in some ways that differ from our Online Services. This section describes our privacy practices with respect to our Apps and applies in addition to the information provided elsewhere in this Policy.

    • Health Data: If you connect our App to your device's health app, our App collects Personal Information directly from your device, including your heart rate, when you begin and end an activity, duration of the activity, distance traveled during the activity, location where the activity occurred, calories you expended during the activity, your stride length if running or walking, and your pace. For more information on what health information your device collects and how that information is used, please consult the Apple/Android privacy policy. You may connect—or disconnect—our App's access to health information at any time from within your device's settings menu.
    • Geolocation Information: If you allow our Apps to access your location data, that data is used to track your exercise—for example, your running routes. You will be asked by the App if you want to enable location tracking, and you may disable it at any time by selecting the appropriate option from within your device's settings menu.
  9. Revisions To This Policy

    The St. James may from time to time make changes to this Privacy Policy to reflect changes in legal or regulatory obligations or changes in the manner in which we collect and use Personal Information. We will provide a reasonable amount of notice in advance of making any changes. Any changes will be effective on the date stated in the revised Privacy Policy. If there are significant changes, we may provide more prominent notice and/or obtain your consent as required by law. If you do not wish to accept the changes, you should cease providing Personal Information to us. By continuing to use the Digital Channels or otherwise provide Personal Information to us after we have posted a revised Privacy Policy, you are indicating your agreement to the revisions.

  10. Contact The St. James:

    If you have questions regarding our Privacy Policy, our Online Services, or our App, please contact us as follows:

    By U.S. Mail at:

    6805 Industrial Road
    Springfield, VA 22151
    Attention: Chief Technology Officer and General Counsel

    By telephone at: 703.239.6870

    By email at: